We collaborate with our existing clients to expand their brand story across all platforms, as you’ll see below, but we always stay focused on what makes them truly unique and powerful. For new clients, we highly recommend creating a powerful brand-story video, often a documentary, that presents their mission in an epic yet crisp way. Here are a few ways we helped some great brands change the world!
The Blue Agency was commissioned to create an animated brand video explicitly describing the new $10B brand to the world on day one. We also created a high-level documentary featuring team members from the two former companies, and stitched it together to represent the new converging mission of this massive, agile new company.
This 3D-animated video for GE Healthcare was part of a larger campaign Louis led with a larger agency team. We were focused on maintaining GE’s leadership in a bio-processing category they had created. An interactive and portable sales tool, re-branded documents, and campaign guidelines were shared with internal teams to carry it all forward. This campaign hit the mark.
Leading the creative for a small agency team and another creative partner, we engineered and built this large-screen video for a USAF show in the fall of 2017 to augment a campaign for the Boeing T-X training fighter. It was a hit! And, soon thereafter Boeing landed a $9.2B contract to build this jet. We were happy to play a role in this important initiative.
Louis led the creation of this interactive playground that showcased all of Harris’ leading-edge technology in one gorgeous room with a great agency team of dozens. (It’s now the L3Harris GIC.) Massive interactive murals, action and documentary movies on the big screen, and holographic full-sized heroes who talk with you, just to name a few. There’s nothing else like it!
From 2008 to early 2016, Louis created 100+ videos, in all genres, with a small team consisting mainly of Gene Nagata shooting & editing on a weekly basis, and featuring real-life heroes to tell authentic stories. This led to millions of impressions on YouTube as well as using these videos to augment product & landing pages, social media platforms, and digital campaigns. This deeply connected with and expanded a passionate fan base.
The Blue Agency was brought aboard in August 2023 to take control of all marketing for this 50-year-old brand. (Louis having made content for J&R in late 2022.) The Agency retooled all content on the site and in paid media, and grew leads by nearly 400% with no increase in media spend! Expert command of video, copy, images, and media tactics were the source of this meteoric growth. The brand was elevated to match this industry-leading company that celebrated 50 years in the spring of 2024.
Louis created a rare, low-cost brand-defining documentary for this ambitious aerospace startup in Los Angeles. This process started with precise messaging and a pitch deck, and extended to this powerful video that only the founders could bring to life. A simple site and an animated teaser video were created to complement the overall brand.
Early on, I learned from the best in the business — Oscar-nominated documentary filmmakers — who showed me what authentic work is all about. It’s that passion and forward-looking vision that I bring to every project, along with a deep understanding of messaging, marketing, product, and, yes, engineering.
Over the past 15 years we’ve created 100+ highly effective videos and campaigns for premium engineering brands like GE, L3Harris, SureFire, Honeywell, as well as great mid-sized brands like J&R Manufacturing and Pneu-Con and startups like Viridian Space and Aerodome. Our proven PDA process involves sitting down with your engineering team, diving into their expertise and passion, and translating that into engaging videos that deliver strong results.
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