Interview-driven video is the core of our work—because smart people telling real stories is still the most powerful and affordable way to capture passion and clarity to build trust and drive growth. Louis learned the documentary form from the best in Chicago, then spent two decades in Los Angeles turning it into a business tool for brands of all sizes. He’s produced over 1,000 videos—many for iconic names like GE Healthcare, L3Harris, Boeing, and SureFire—and developed a proven method. It starts with your team—often your engineers and leaders—and uncovers why your mission and products matter. We capture those insights in powerful unscripted interviews, then shape them into clear and persuasive videos that move people to take action!
Our agency can also deploy these videos on your site as well as social and/or paid media channels to optimize results.
We also create scripted brand films, product videos, and sharp content for social and paid media deployment and testing to further drive traffic and revenues for the long term. Our proven process is all about building a strong foundation, followed up with precise, emotionally resonant content that drives you forward. We’ll define objectives and metrics for all that we undertake. We can train your internal team and hand off these processes to ensure sustained results. This is people-first, mission-focused content—informed by decades of experience with top brands—built to drive sustained results!
Early on, I learned from the best in the business — Oscar-nominated documentary filmmakers — who showed me what authentic work is all about. It’s that passion and forward-looking vision that I bring to every project, along with a deep understanding of messaging, marketing, product, and, yes, engineering and technology.
Over the past decade we’ve created 100+ highly effective videos and campaigns for premium engineering and tech brands like GE, L3Harris, SureFire, Honeywell, as well as strong mid-sized brands like J&R Manufacturing and Pneu-Con and startups like Viridian Space and Aerodome (acquired by Flock). Our proven process involves engaging with your engineering and product teams, diving into their expertise and passion, and translating that into engaging videos that deliver strong results over and over again!
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